Privacy Policy
Last Updated: July 1, 2025
This Privacy Policy describes how [Your Website Name] (“we,” “us,” or “our”) collects, uses, and shares information when you visit or make a purchase from [Your Website Address] (the “Site”).
1. Information We Collect
We collect various types of information in connection with the services we provide, including:
- Personal Information You Provide: When you book a tour, create an account, contact us, or otherwise interact with our Site, you may provide us with personal information such as your name, email address, phone number, billing address, payment information (e.g., credit card details), and any other information you choose to provide.
- Usage Data: We automatically collect certain information when you access and use the Site. This may include your IP address, browser type, operating system, referring URLs, pages viewed, and the dates and times of your visits.
- Cookies and Tracking Technologies: We use cookies and similar tracking technologies to track activity on our Site and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. You can instruct your browser to refuse all cookies or to indicate when a cookie is being se1nt. However, if you do not accept cookies, you may not be able to use some portions of our Site.
2. How We Use Your Information
We use the information we collect for various purposes, including:
- To process and confirm your tour bookings and payments.
- To communicate with you about your bookings, inquiries, and our services.
- To provide and maintain our Site and services.
- To improve our Site, services, and user experience.
- To understand and analyze how you use our Site.
- To send you marketing and promotional communications (with your consent, where required).
- To detect, prevent, and address technical issues or fraudulent activity.
- To comply with legal obligations.
3. Sharing Your Information
We may share your information with third parties in the following circumstances:
- Service Providers: We may share your information with third-party service providers who perform services on our behalf, such as payment processing, tour operators (in Marrakech, for example), website hosting, data analysis, email delivery, and customer service. These service providers have access to your personal information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
- Legal Compliance and Protection: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency). We may also disclose your information to protect our rights, property, or safety, or the rights, property, or safety of others.
- Business Transfers: In the event that we are involved in a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our assets, your information may be sold or transferred as part of that transaction.
- With Your Consent: We may share your information with your consent or at your direction.
4. Data Security
We implement reasonable security measures to protect the information we collect from unauthorized access, disclosure, alteration, and destruction. However, no method of transmission over the Internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee its absolute security.
5. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
6. Your Choices and Rights
Depending on your location and applicable laws, you may have certain rights regarding your personal information, including the right to:
- Access, update, or delete your personal information.
- Object to or restrict the processing of your personal information.
- Withdraw your consent at any time (where processing is based on consent).
- Receive a copy of your personal information in a structured, commonly used, and machine-readable format.
- Lodge a complaint with a supervisory authority.
To exercise these rights, please contact us using the contact details provided below.
7. Third-Party Links
Our Site may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.
8. Children’s Privacy
Our Site is not intended for use by children under the age of 13. We do not knowingly collect personally identifiable information from children under 13. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us. If we become aware that we have collected personal information from a child under age 13 without verification of parental consent, we take steps to remove that information from our servers.
9. International Data Transfers
As we are based in Marrakech, Morocco, your information will be processed and stored in Morocco. If you are accessing our Site from outside Morocco, please be aware that your information may be transferred to, stored, and processed in Morocco where our servers are located. By using our Site, you consent to the transfer of your information to Morocco.
10. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last Updated” date at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
11. Contact Us
If you have any questions about this Privacy Policy, please contact us:
By email: contact@toursguidemarrakech.com
By visiting Contact Us page on our website.